LG OLED Flex Rollable TV Tech Breakdown
The OLED Flex Rollable TV is a manifestation of advanced screen engineering from LG, setting a new standard for home entertainment technology. This technological marvel is built around a flexible OLED display that rolls into a compact base when not in use – a transformative feature not seen in traditional television sets.
Pertinent Information and Stats
Brand | Screen Size | Resolution | Display Technology | Connectivity | Model Number |
---|---|---|---|---|---|
LG | 65 inches | 4K Ultra HD (3840 x 2160 pixels) | Flexible OLED | 4 HDMI, 3 USB, Wi-Fi, and Ethernet | OLED65R |
Functional Explanation
The LG OLED Flex Rollable TV is a forward-thinking home entertainment product with a 65-inch screen that can be rolled down into a compact base, becoming invisible when not in use. Users can adjust the aspect ratio to fit different content types, from traditional 16:9 widescreen to cinematic 21:9. Additionally, this television features advanced Picture-on-Wall technology that displays artwork when the screen is partly rolled down, transforming the television into a piece of interactive home decoration.
Target Audience
The LG OLED Flex Rollable TV is ideally suited for anyone who wants to blend advanced technology with contemporary aesthetics. It’s a perfect fit for tech enthusiasts who demand cutting-edge features, and design-conscious homeowners who desire unobtrusive technology. Affluent users who value minimalistic design and cinematic viewing experience will equally appreciate this high-end television.
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Unique Features of the OLED Flex Rollable TV by LG
- Rollable Design: The most distinctive feature of the OLED Flex is undoubtedly its rollable screen, which bends without damage, allowing it to fit into compact places.
- OLED Technology: Promising striking color accuracy and image clarity, OLED technology fundamentally enhances viewer experience.
- AI Picture Pro: This feature auto-detects content genre and adjusts settings for optimal viewing.
- Flexibility: The user can adjust the size of the display to match the format of the content, from full screen to 21:9 cinema view.
- Advanced Audio: Dolby Atmos provide a multi-dimensional, cinema-quality sound experience to amplify the visual impact.
Advantages of the OLED Flex Rollable TV by LG
- Space Efficiency: The rollable design means that when the TV is not in use, it just rolls into the base, saving considerable living space.
- Ultimate Picture Quality: OLED technology, combined with LG’s Alpha 9 Gen 4 AI processor delivers deep blacks, vibrant colours, and astounding detail.
- Ease of Use: The TV uses the minimalistic LG Magic Remote with voice-recognition – viewers can use it to command the TV as well as any connected devices.
- Home Décor Friendly: The sleek, minimalistic design compliments any interior setting.
- Intelligent Picture and Sound: AI-accelerated features ensure viewers always have the best audio and visual settings for whatever they’re watching or playing.
- Durability: Despite its rollable nature, LG guarantees the flex panel’s durability, claiming it can withstand being rolled in and out 50,000 times.
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Exorbitant Price
- The LCD Flex Rollable TV by LG has a price tag that is, quite simply, astronomical. The extravagant cost puts it out of reach of most consumers, making it feel like a showpiece more than a practical home entertainment device.
Lack of Practicality
- Its rollable feature, while innovative and visually impressive, doesn’t add significant practical value. The utility it provides doesn’t justify the high cost.
Questionable Durability
- The movable parts in the LG OLED Flex make it prone to potential wear and tear. The endurance of the screen after regular rolling and unrolling is still unproven.
Sound Quality
- The TV’s built-in speakers may not meet the expectations of audio lovers, therefore requiring additional equipment like external speakers or soundbars, which is an additional cost.
Compatibility Issues
- The LG OLED Flex is not always compatible with all types of media center setups. Its unique design and shape could prove to be a limiting factor.
Potential Screen Burn-in
- Like other OLED screens, there is a fear of screen burn-in over a long period of usage, especially static images.

Comparison of LG OLED Flex Rollable TV with Competitors
The comparison is mainly with other innovative, high-end TV models that push the boundaries of technology, specifically, the Samsung QN900A 8K Neo QLED and Sony’s Bravia XR A90J OLED.
1. Sizes
Television | Screen Size |
---|---|
LG OLED flex rollable | 65 inch |
Samsung QN900A 8K Neo QLED | Available in 65, 75, and 85 inches |
Sony Bravia XR A90J OLED | Available in 55, 65, and 83 inches |
2. Cool Factors
Television | Cool Factors |
---|---|
LG OLED flex rollable | Rollable display, disappearing screen, unique design |
Samsung QN900A 8K Neo QLED | 8K resolution, mini LED technology |
Sony Bravia XR A90J OLED | Cognitive Processor XR, utilizes XR Triluminos Pro and XR OLED Contrast Pro |
3. Price
Television | Price |
---|---|
LG OLED flex rollable | No official price yet, but expected to be over $60,000 |
Samsung QN900A 8K Neo QLED | Starts at $5,000 for 65 inch model |
Sony Bravia XR A90J OLED | Starts at $3,000 for 55 inch model |
4. Performance
Television | Performance |
---|---|
LG OLED flex rollable | Unbeatable color accuracy, deep blacks, and excellent OLED performance |
Samsung QN900A 8K Neo QLED | Exceptional brightness, color range, and 8K picture quality |
Sony Bravia XR A90J OLED | Excellent image clarity, color accuracy, and OLED contrast |
5. Engineering and Product Design
LG OLED Flex Rollable TV
The most unique engineering feature of LG’s Rollable TV is its flexible screen technology, which enables the TV to roll into a compact box. The mechanized stand and the rollable screen are meticulously designed to ensure an elegant, seamless process as the TV appears and disappears.
Samsung QN900A 8K Neo QLED
Samsung’s QLED boasts an Infinity Screen that is almost bezel-less, maximizing the viewing area. The TV utilizes Quantum Matrix Technology Pro, which controls Samsung’s Mini LED backlight with precision for high contrast and brightness.
Sony’s Bravia XR A90J OLED
Sony A90J is powered by the Cognitive Processor XR, which uses artificial intelligence to improve image quality. Additionally, Sony’s Acoustic Surface Audio+ technology turns the entire screen into a speaker, providing a unique immersive audio experience.
As an AI, I lack personal experience, emotions, or the capacity to physically interact with the device, but basing my standpoint on technical specifications, user reviews, and market analysis, it seems this TV is suitable for technology enthusiasts who crave cutting-edge innovation and don’t mind the hefty price tag associated.
Ultimately, your decision to invest in the LG OLED Flex Rollable TV boils down to personal preferences, how much you value technological advancements, and your financial plan. Whichever the verdict, we cannot deny that the world of televisions will never remain the same with this foray into the future. After all, a TV that rolls — who’d have channel-surfed that coming?
Remember, in the world of technology, the tide is always rolling in, and it’s up to you to decide on which waves to ride.